141 Eyewear: Buy One Pair of Glasses; Give One Pair. One for One. 141 Eyewear: Buy One Pair of Glasses; Give One Pair. One for One.
Business

141 Eyewear: Buy One Pair of Glasses; Give One Pair. One for One.

by Theo Schell-Lambert

October 11, 2010

Just try to describe the mission of 141 Eyewear without falling prey to optometry jokes. The Portland-based company, founded in May 2009 by the fiancé-and-fiancée team of Kyle Yamaguchi and Shu-Chu Wu, is the latest in a series of companies built around a newly transparent model of giving. Like TOMS Shoes and fellow glasses maker Warby Parker, 141 sells simplicity: Buy one pair of glasses, and know that a second pair will be given to someone who really needs them. One for one.

“There are a lot of companies who give a portion of proceeds, which is great,” says Yamaguchi. “[But] many consumers cannot see where the proceeds are going... With the 141 model, it's clear.” Like a perfectly polished lens.

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141 Eyewear: Buy One Pair of Glasses; Give One Pair. One for One.