Bloomberg's It Gets Better Video

Posted by Morgan Clendaniel

New York Mayor Bloomberg has added his voice to the It Gets Better project, with a video telling young gays that it does get better, and, more importantly, that they should move to New York. Ever the businessman, Bloomberg is doing his small part to help the New York City economy take advantage of an economic asset (gay people) that is undervalued by other, less gay-friendly areas. It's an attitude that is implied in the various businesses that have made their own videos, but this is the first I've seen where it's so explicit.