GOODCo: Five Books to Inspire Your Enterprise
Ryan Martens, founder and chief technology officer of GOOD Company finalist Rally Software, recommends five books that have shaped his approach to business, his company and life.
Read about how Martens is using Rally Software to improve the software business—and the world.
Learn more about the GOOD Company Project.
Internet Goes Wild After India Detains Pakistani Spy Pigeon The clandestine bird has become a meme-ified star with his own mobile app game.
Explore Your City’s Urban Smellscape With Scent-Based Smelly Maps Smell your way around town with a new project that merges “olfactory” with “cartography.”
Keep Your Mind on the Road Find out whether your personal driving perceptions match up with reality. #DataforGOOD
100 Days of Little Ways to Change Your World From small choices to radical endeavors, we’re inviting you to join us to shake things up.Read more at›
Pop Star Akon’s Ambitious Solar Plan Could Revolutionize Africa The R&B singer’s “Solar Academy” will train engineers to provide clean eco-energy for hundreds of millions.
Your House is Full of Emotions Says Study on Room-Specific Feelings Is the living room sad? The kitchen anxious? One new study seeks to determine how a room really feels.
Misgender Caitlyn Jenner, and This Twitter Bot Will Correct You Don’t mess with this (very polite) bot.
Natural Capitalism: Creating the Next Industrial Revolution
By Paul Hawken, Amory B. Lovins, L. Hunter Lovins
416 pages, Back Bay Books, $10.81
I love this book: Chapter 7, on Muda, Flow and Service, formed the basis for Rally Software. The work in this book, like Cradle to Cradle, gives you so many great examples about how commerce could be different, better and work to make a more sustainable society all at the same time. This book gives me hope and purpose.
No Impact Man: The Adventures of a Guilty Liberal Who Attempts to Save the Planet, and the Discoveries He Makes About Himself and Our Way of Life in the Process
By Colin Beavan
288 pages, Picador, $10.20
I love the humor in this story and the net-zero conclusion. You need to keep track of your Net score, not just your reduction of your negative impacts. For many of us, amplifying the positive work we are doing is way more impacting than racing to zero negative impact.
The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
By Eric Ries
The subtitle is just perfect: "How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses." This is a very approachable book for any business manager, and is a great gift. If you read his Lessons Learned blog, you have read the book.
Mid-Course Correction: Toward a Sustainable Enterprise: The Interface Model
Wow. Anderson pushed me to confront the issues of climate change with bold steps in the business. His mission-zero concept is an amazing demonstration of the kind of steps necessary to lead your company and change commerce.
It was a real bummer to see him pass away in 2011. His FLOR carpet is all over my house and office.
Citizen Engineer: A Handbook for Socially Responsible Engineering